Introducing Hanson Furniture to the Japanese Market
Hanson Furniture exhibited at ORGATEC TOKYO 2026 with meeting, task and executive chairs selected for Japanese offices, meeting rooms, commercial facilities and public spaces.
A Booth Designed for Direct Comparison
Several chair series were arranged together so visitors could compare their proportions, comfort, backrest shapes and base specifications. The display made it possible to assess material qualities and seated stability that are difficult to understand from a catalogue alone.
Straightforward Design for Japanese Workplaces
In Japan, workplace furniture is often expected to combine space-efficient proportions with comfort, calm colours and straightforward maintenance. Hanson Furniture presented a lineup that can be selected for meeting rooms, work areas and visitor spaces according to the needs of each setting.
Turning Exhibition Feedback into Better Proposals
The event created opportunities to speak directly with dealers, design professionals and corporate clients. Their perspectives deepened our understanding of the design, quality and delivery formats expected in Japan and will inform future product development and proposals.
